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Shade insurance starts with this creamy-light shampoo that uses Incell Hydro-Resist* double-locking technology. The protecting shampoo, specifically designed for coloured hair, prolongs colour radiance intensity with a lightweight film that repels water, helping to protect colour and enhance shine.
*when used in conjunction with the vitamino color conditioner and/or masque.
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L'Oréal Serie Expert Vitamino Color Shampoo